Woven identity integrates the design into the textile structure; printing applies graphics to a finished surface. The right choice depends on artwork, scale, hand, use, order quantity and cost.
Start with the real use case
Woven logos can create a tactile, integrated look and may suit repeat patterns or text that remains legible at the chosen scale. Printed tape can support gradients, fine details or color transitions that are difficult to express in a weave. Neither method guarantees a particular lifetime or colorfastness without testing.
What to specify and evaluate
Review the smallest lettering, line thickness, repeat length and contrast at actual finished size. Ask for a physical sample before approving color and readability. Confirm edge construction, substrate, finishing and the tests needed for abrasion, washing, light exposure or other service conditions.
Set acceptance criteria
A clear vector file, brand color references, target width and intended placement make development easier. Confirm artwork ownership and approved usage rights before supplying logos for production.
Preparing a supplier inquiry
Send the logo in vector format if available, target finished dimensions, approximate quantity and where the tape will be used.